LEVEL1
St Mary's Stadium, Southampton FC
LEVEL1 occupies the first floor of the Chapel Stand at St Mary's Stadium. Southampton FC wanted underused stadium space to earn its keep beyond matchday, so Parogon delivered a 12,000 sq ft leisure destination: competitive socialising, a premium bar and kitchen, and one venue built for families, corporate groups and fans alike, trading every day of the week.
- Project
- LEVEL1
- Client
- Southampton FC
- Location
- Chapel Stand, St Mary's Stadium
- Size
- 12,000 sq ft
- Scope
- Sport & leisure fit-out
Competitive socialising
Simulators, climbing walls, mini golf, arcade games and pool tables, layered through the floor so there is always a next thing to play. More to do means longer visits and more reasons to return.
5 types of activity
Bar and kitchen
A premium bar and kitchen anchors the room. It turns play into hospitality, lifting spend-per-head and giving the venue the quality people expect from a top-tier sports setting.
The social heart
Built into the stand
Delivered within the stadium's existing infrastructure. Working with the structure of the Chapel Stand, not against it, is what makes the model repeatable for other clubs.
12,000 sq ft
Open all week
Designed to trade independently of the fixture list, bringing new audiences to St Mary's and creating fresh space for partner and brand activation outside matchday.
Est. 69 hrs a week
Got space that only works on matchday?
Parogon designs and delivers leisure and hospitality venues inside working stadiums.
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